February 14, 2019 CTBConsulting

CTB Consulting Helps Priceline.com Prepare for Exponential Growth

Priceline.com has selected CTB Consulting to review their current order processing system and make recommendations for the development of the “order processing system of the future”, one that will accommodate the exponential growth of their web-based business.

Current site transaction volumes at priceline.com are among the highest in the world, and are expected to expand more than ten times within the next year. This phenomenal growth is due to the growing popularity of Priceline’s existing offerings, as well as a continuing stream of new products coming on-line.

CTB Consulting will analyze and model the performance of the existing on-line order processing system that is based on Microsoft’s Transaction Server, Message Queue, and Oracle. CTB Consulting will outline and help to implement the systems architecture necessary to accommodate the future system growth and management requirements. The re-designed system will ensure that Priceline’s service, security, and performance levels continue to improve as their transaction volumes experience explosive growth.

Priceline.com engaged CTB Consulting due to CTB’s history of success with mission critical, high-volume On Line Transaction Processing (OLTP) at other companies.

Priceline.com is the “Name Your Own Price(sm)” Internet pricing system, protected by US patents. In the US, priceline.com provides services across four broad product categories: a travel service that offers leisure airline tickets, hotel rooms and rental cars; a personal finance service that offers home mortgages, refinancing and home equity loans through an independent licensee; an automotive service that offers new cars, and a telecommunications service that offers long distance calling services.

Founded in 1990, CTB Consulting specializes in applying technology to improve business processes. CTB works with mid- to large-size organizations and specializes in defining the business return for potential projects through well-defined proposals. CTB focuses on project management, financial reporting, messaging, collaboration, and workflow systems, and IT infrastructure analysis. CTB is a Microsoft Certified Solution Provider, a member of the Citrix Solutions Network, and a Hyperion Alliance Partner.

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